August 1, 2026
Shelley Heck has spent a decade listing homes in Pierce County, and she'll tell you straight — the biggest mistake sellers are making right now is pricing like it's 2021.Dave sits down with Shelley to get into what actually changed. Why a sign in the front yard isn't a strategy anymore. Why buyers finally have choices, and what that does to your list price. How to price against the remodeled house down the street instead of just matching square footage. What a contingent offer really costs you, and why you need a two-week plan before you accept one. And why Shelley thinks a 6% rate isn't the villain everyone makes it out to be.Here's why it matters now: if you haven't sold in five or ten years, the market you're walking into is not the one you remember. Balance is good — but it takes a different playbook, and price is where most sellers lose.For sellers, buyers sitting on the fence, and agents working Pierce County — Tacoma, Lake Tapps, Sumner, Bonney Lake, Gig Harbor.Connect with Shelley Heck:📸 Instagram → @shelleyheckrealestate✉️ shelleyheck@windermere.com#InsideAbode #Tacoma #TacomaRealEstate #PierceCounty #WindermereAbode #PNW #RealEstatePodcast #LakeTapps #Sumner #HomeSelling #SellersMarket #BalancedMarket #ContingentOffers #HousingMarket2026📲 FOLLOW & CONNECT:📸 Follow us on Instagram → @windermereabode🌐 Visit us online → windermereabode.com😍 Go crush on a house → abodecrush.com🏠 Read more on fair housing → tacomafairhousing.com▶️ Subscribe to our YouTube channel for more Tacoma real estate🎙️ Listen to the insideABODE Podcast on all podcast streaming platforms